Top Meal Kits and Specialty Foods Apps on Android in Netherlands Q1 2025

In the first quarter of 2025, the performance of top meal kits and specialty foods applications on the Android platform in the Netherlands showcased varied trends.

HelloFresh: Meal Kit Delivery saw its weekly downloads peaking at around 1.7K in early January, before gradually declining to approximately 354 by the end of March. The app maintained a robust number of weekly active users, starting at 36.8K and experiencing a modest fluctuation, ending at 35.8K.

For Vivino: Drink the Right Wine, the quarter started with a weekly revenue of $853, dipping to $365 in the second week, and later reaching its peak of $681 in late February. Weekly downloads began at 1.2K, decreasing steadily to 335 by the end of the quarter. Active users also showed a declining trend, starting from 32.1K and ending at 14K.

Factor_ Prepared Meal Delivery demonstrated a consistent download pattern, starting from 360 and concluding at 160. Active users fluctuated slightly, beginning at 2K and ending at a similar level of 2K throughout the quarter.

Boerschappen exhibited a modest download trend, starting at 83 and peaking at 165 mid-January, before tapering off to 75 by the end of March.

Lastly, Martha & Marley Spoon experienced a gradual decrease in weekly downloads, starting at 85 and ending at 40. Active users followed a similar trend, beginning at 1K and concluding at 796.

These insights, drawn from Sensor Tower, highlight the dynamic nature of app performance in the meal kit and specialty foods sector. For more detailed analytics, visit Sensor Tower's platform.